Our Intent-Based Marketing Team studies the signals buyers leak before they buy — the questions, complaints, and comparisons surfacing across Reddit, LinkedIn, X, Quora, and beyond. Their playbooks turn raw social conversation into measurable pipeline, helping marketers stop chasing audiences and start intercepting them.
Yahoo's first-party intent signals from email and search data are an overlooked goldmine for lower-CPM prospecting across Meta and TikTok campaigns.
Mid-size brands can outperform category leaders on paid social using intent-based targeting, AI creative tools, and smart audience layering on $50K–$200K budgets.
Gen Z's anti-algorithm behaviors reveal powerful intent signals. Learn how brands can turn de-curation into a lead generation advantage.
Learn how intent-based catalog segmentation and dynamic creative matching can replicate Meta's 40% ROAS lift for non-retail verticals.
Agentic referral traffic converts higher than social. Learn how to instrument your attribution stack to capture and score leads from AI shopping agents.
